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TRA's SMILE program recognized among industry leaders for advancing employee growth, innovation, and measurable impact.
APPLETON, Wis. - WisconsinEagle -- The Retirement Advantage, Inc. (TRA) is honored to receive a Bronze award in the Best Competencies and Skill Development category from the renowned Brandon Hall Group for its innovative SMILE professional development program.
The Brandon Hall Group's Human Capital Management (HCM) Excellence Awards, which are considered by many to be a premier award in the learning and development field, have been often compared to the "Academy Awards of Human Capital Management." The awards recognize organizations that make a measurable impact by deploying innovative employee training and professional development programs.
TRA's SMILE program was awarded for its potential to enhance workforce capability, encourage professional development, and provide measurable results. Entries were judged by strict criteria, such as:
* Fit to Needs: Correspondence with organizational objectives and workforce priorities.
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* Design: Efficiency in bridging skills gaps and facilitating individual and company development.
* Delivery: Accessible, impactful learning employees can apply immediately.
* Measurable Benefits: Demonstrated, data-driven results tied directly to the program.
* Overall Impact: Sustainable improvements that positively influence both employees and the company.
"Being presented with this award is a reflection of the commitment shown by our team and the enthusiasm shown by our employees who adopted the SMILE program," said Annie DeHaven, TRA Director of Human Resources. "We are honored to be recognized by Brandon Hall Group and to be among other world-class organizations that are similarly committed to ongoing learning and development."
"These winners of the 2025 Excellence Awards represent the best of the transformative power of strategic human capital management," said Rachel Cooke, Brandon Hall Group Chief Operating Officer and HCM Excellence Awards® program director. "They are the benchmarks of organizational excellence and innovation."
TRA's recognition places the company among industry leaders such as Empower, Accenture, Delta Airlines, Qantas Airways, and Mercer, who competed in the same award category.
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This success highlights TRA's dedication to fostering a culture of innovation and growth, where the development of employees is not just supported but celebrated as a fundamental driver of organizational success.
You can view the complete list of winners here: https://excellenceawards.brandonhall.com/winners/.
About The Retirement Advantage, Inc (TRA):
TRA, based in Wisconsin, is a national retirement services company providing third-party administration and fiduciary services to financial advisors and businesses of all sizes. An ongoing commitment to expert consultation, resources, and exceptional customer service has positioned TRA as one of the largest independently owned, third-party administrators in the nation. We proudly serve more than 11,000 plan sponsors, with more than $13 billion in retirement assets under administration. To learn more about our industry-leading solutions, please visit www.tra401k.com.
The Brandon Hall Group's Human Capital Management (HCM) Excellence Awards, which are considered by many to be a premier award in the learning and development field, have been often compared to the "Academy Awards of Human Capital Management." The awards recognize organizations that make a measurable impact by deploying innovative employee training and professional development programs.
TRA's SMILE program was awarded for its potential to enhance workforce capability, encourage professional development, and provide measurable results. Entries were judged by strict criteria, such as:
* Fit to Needs: Correspondence with organizational objectives and workforce priorities.
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* Design: Efficiency in bridging skills gaps and facilitating individual and company development.
* Delivery: Accessible, impactful learning employees can apply immediately.
* Measurable Benefits: Demonstrated, data-driven results tied directly to the program.
* Overall Impact: Sustainable improvements that positively influence both employees and the company.
"Being presented with this award is a reflection of the commitment shown by our team and the enthusiasm shown by our employees who adopted the SMILE program," said Annie DeHaven, TRA Director of Human Resources. "We are honored to be recognized by Brandon Hall Group and to be among other world-class organizations that are similarly committed to ongoing learning and development."
"These winners of the 2025 Excellence Awards represent the best of the transformative power of strategic human capital management," said Rachel Cooke, Brandon Hall Group Chief Operating Officer and HCM Excellence Awards® program director. "They are the benchmarks of organizational excellence and innovation."
TRA's recognition places the company among industry leaders such as Empower, Accenture, Delta Airlines, Qantas Airways, and Mercer, who competed in the same award category.
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This success highlights TRA's dedication to fostering a culture of innovation and growth, where the development of employees is not just supported but celebrated as a fundamental driver of organizational success.
You can view the complete list of winners here: https://excellenceawards.brandonhall.com/winners/.
About The Retirement Advantage, Inc (TRA):
TRA, based in Wisconsin, is a national retirement services company providing third-party administration and fiduciary services to financial advisors and businesses of all sizes. An ongoing commitment to expert consultation, resources, and exceptional customer service has positioned TRA as one of the largest independently owned, third-party administrators in the nation. We proudly serve more than 11,000 plan sponsors, with more than $13 billion in retirement assets under administration. To learn more about our industry-leading solutions, please visit www.tra401k.com.
Source: The Retirement Advantage, Inc. (TRA)
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