Trending...
- Winners Announced for Asia Pacific Business Awards 2024-2025
- Preliminary.online Introduces Short-Term Job-Readiness Courses with Employer-Verified Certifications
- Psychologist-Turned-Hermeticist Releases Modern Guide to the Seven Hermetic Principles
Global black-owned footwear brand TRONUS announced a new Name, Image, and Likeness (NIL) deal with 13 international, college, and high school basketball superstars represented by Fraction.
ATLANTA - WisconsinEagle -- TRONUS, the premiere black-owned luxury footwear brand, is proud to announce its newest strategic partnership with Fraction.
TRONUS is a luxurious footwear brand founded by history-making professional football player, Santia Deck, in the middle of the COVID-19 pandemic and continues to gain popularity among sneakerheads and young athletes across the country.
Fraction represents a diverse collective of talented high school, college, and professional athletes that will be joining the rapidly expanding TRONUS sponsored athlete program as young leaders who will help share the TRONUS mission of bold individuality with the global community. These 13 NIL athletes include:
NCAA Basketball
International Basketball
High School Basketball
This announcement comes just weeks before TRONUS launches their sneakers at Champs Sports located inside Lenox Mall in Atlanta, GA.
More on Wisconsin Eagle
"Ecstatic to partner our agency, Fraction, with TRONUS! TRONUS is on the rise, and we are proud to partner them with our athletes," says Jack Lieb, President and Founder of Fraction.
Jack founded Fraction after previous experiences as General Manager and Head Coach for the Ex-Pats in the TBT League, as well as a Graduate Assistant under Jerry Stackhouse at Vanderbilt. Fraction is a full-service NIL company, player and talent representation, and advisory agency.
"I am excited for this new chapter in the TRONUS brand," says CEO Santia Deck. "We have created a footprint as an innovative brand that is always making waves to take our product voice to the next level. And this new partnership with Fraction does just that. This new collaboration allows us the opportunity to position ourselves not only as the premier training and recovery sneaker, but it also puts us in the light as a lifestyle and athleisure sneaker brand as well."
Santia first made history when she received the highest-ever paid contract as a professional female football player and then again in July 2020 when she launched the athleisure brand, TRONUS, by becoming the first professional female athlete to own a sneaker company. As the future of footwear, all products are designed to create an almost euphoric "walking on air" experience. The sleek, futuristic sock-tip style sneaker and stylish, comfortable luxe recovery slides have a look and feel that attracts both male and female athletes.
More on Wisconsin Eagle
For more information, go to www.tronusofficial.com and www.fractionllc.com.
For media inquiries and interview opportunities, contact Jessica Williams at info@southpromo.com or 954-560-4812.
TRONUS is a luxurious footwear brand founded by history-making professional football player, Santia Deck, in the middle of the COVID-19 pandemic and continues to gain popularity among sneakerheads and young athletes across the country.
Fraction represents a diverse collective of talented high school, college, and professional athletes that will be joining the rapidly expanding TRONUS sponsored athlete program as young leaders who will help share the TRONUS mission of bold individuality with the global community. These 13 NIL athletes include:
NCAA Basketball
- Dylan Disu - University of Texas
- DJ Horne - Arizona State University
- Liam Robbins - Vanderbilt University
- Brandon Lieb - University of Illinois
- Joshua Rivera - Lafayette College
- Greg Gordon - Dyerburg State Community College
- Alec Rosner - Western Illinois University
- Quinlan Benett - Western Illinois University
- Keonte Kennedy – University of Memphis
- Yaakema Rose Jr – Eastern Illinois University
International Basketball
- James Karnik – Geneva and Vancouver
High School Basketball
- Jalen Griffith - Simeon Career Academy
- Daniel "DJ" Johnson - Whitney Young High School
This announcement comes just weeks before TRONUS launches their sneakers at Champs Sports located inside Lenox Mall in Atlanta, GA.
More on Wisconsin Eagle
- West Dentistry Welcomes New Oral Surgeon to Enhance Patient Care
- The AML Shop Launches New Financial Investigations Unit, Appoints Director to Lead the Initiative
- Raidium révolutionne le diagnostic de la Sclérose en Plaques en partenariat avec l'Hôpital Fondation Adolphe de Rothschild
- New Podcast "Spreading the Good BUZZ" Hosted by Josh and Heidi Case Launches July 7th with Explosive Global Reach and a Mission to Transform Lives
- The Herbal Care, Led by Markel Bababekov, Becomes a Top Dispensary in NYC's Upper East Side
"Ecstatic to partner our agency, Fraction, with TRONUS! TRONUS is on the rise, and we are proud to partner them with our athletes," says Jack Lieb, President and Founder of Fraction.
Jack founded Fraction after previous experiences as General Manager and Head Coach for the Ex-Pats in the TBT League, as well as a Graduate Assistant under Jerry Stackhouse at Vanderbilt. Fraction is a full-service NIL company, player and talent representation, and advisory agency.
"I am excited for this new chapter in the TRONUS brand," says CEO Santia Deck. "We have created a footprint as an innovative brand that is always making waves to take our product voice to the next level. And this new partnership with Fraction does just that. This new collaboration allows us the opportunity to position ourselves not only as the premier training and recovery sneaker, but it also puts us in the light as a lifestyle and athleisure sneaker brand as well."
Santia first made history when she received the highest-ever paid contract as a professional female football player and then again in July 2020 when she launched the athleisure brand, TRONUS, by becoming the first professional female athlete to own a sneaker company. As the future of footwear, all products are designed to create an almost euphoric "walking on air" experience. The sleek, futuristic sock-tip style sneaker and stylish, comfortable luxe recovery slides have a look and feel that attracts both male and female athletes.
More on Wisconsin Eagle
- Digital Watchdog Launches New myDW Cloud Services
- Stan Fitzgerald Appointed Acting Press Secretary for Veterans for America First VFAF Georgia State Chapter
- Drone Light Shows Emerge as the New Standard in Live Event Entertainment
- Lore Link is Here to Help Organize Your Game
- Chappaqua's Annual Townwide Summer Sale – Unbeatable Savings at Your Favorite Local Boutiques!
For more information, go to www.tronusofficial.com and www.fractionllc.com.
For media inquiries and interview opportunities, contact Jessica Williams at info@southpromo.com or 954-560-4812.
Source: SouthPromo.com
0 Comments
Latest on Wisconsin Eagle
- $17.4 Million Total Revenue for First Half of 2025 (up 31.8% YOY) for Global Wet Trades Services Provider with High Value Bitcoin Investments
- $12.8 Million Net Revenue for 2024 for Cloud-Based Crowdsourcing Recruitment and SaaS-Enabled HR Solutions Provider: Baiya International Group Inc
- Hire Virtue Announces Executive Sponsorship Opportunity for Houston Hiring Blitz & Job Fair on August 6, 2025
- Inked & Maxim Model Teisha Mechetti Turns Heads—And Builds Community Impact
- Plan to Launch Silo Technologies' Cybersecurity Pilot Program for Ultimate Nationwide Deployment via Exclusive Partnership: Stock Symbol: BULT
- Robert Michael & Co. Real Estate Team Celebrates Industry Recognition and Showcases Premier Central Florida Listings
- AI-Based Neurotoxin Countermeasure Initiative Launched to Address Emerging National Security Needs: Renovaro, Inc. (N A S D A Q: RENB)
- The Naturist World Just Shifted — NaturismRE Ignites a Global Resurgence
- Colbert Packaging Receives Safe Quality Food (SQF) Certification
- $796,000 in Q2 Revenue Marks Highest Earnings to Date on 3 Trailing Quarters of Profitability in Multi-Billion Homebuilding Sector: Stock Symbol: IVDN
- Cybersecurity is THE Hot Market Sector; Revenues, Earnings & Profit matter; Only 33 Million Shares + a Huge Short Position Equal an Undervalued Stock
- Despite Global Calls for a Ban, US Child Psychiatry Pushes Electroshock for Kids
- Franco Polished Plaster Celebrates 35 Years of Bringing Walls to Life in the UK
- Spartan & Guardians Partner with Guitar Legend Buckethead to Support Global Child Rescue Efforts
- Preliminary.online Introduces Short-Term Job-Readiness Courses with Employer-Verified Certifications
- Psychologist-Turned-Hermeticist Releases Modern Guide to the Seven Hermetic Principles
- Winners Announced for Asia Pacific Business Awards 2024-2025
- Hamvay-Lang and Lampone.hu Join Forces with AIMarketingugynokseg.hu to Elevate Hungarian Lifestyle Brands on the Global Stage
- Google AI Quietly Corrects the Record on Republic of Aquitaine's Legal Sovereignty
- NYC Leadership Strategist Stacie Selise Launches Groundbreaking 4S Framework Series to Redefine Executive Excellence